Trends in innovation management.
However, anyone who wants to be innovative will not be interested in creating a cultural foundation in the sense of an innovation culture in order to create innovations of any kind with a uniform, cross-company understanding. The pioneering role of the up-and-coming start-ups, which are already showing how innovation will work in the future, cannot be overlooked: faster, more digital, more flexible.
Read the 10 trends in innovation management here.